Digital Sales Manager

Duties

• Execute revenue-producing strategies that resonate with advertisers' goals and tie their marketing to a station's multimedia digital properties.
• Manage, coach, train, support and motivate the team and the junior sales staff.
• Client prospecting and negotiating and closing deals.
• Oversight of all digital and streaming sales products, inventory management and pricing strategies.
• Works cohesively with the sales management team on revenue development strategies, profit and loss expense management, training and digital and linear revenue production.
• Partners with news and creative services to support the overall growth of a station's digital audiences, driving local revenue growth and share in the market.
• Work with third-party vendors to support digital initiatives, including ad operations, creative, marketing services, analytics partners, contesting and email programs, lead generation and more.
• Consistently out in the field making in-person sales calls.

Experience Level

• Most have five or more years of experience in sales, promotions and/or marketing.
• A track record in digital advertising and sales management is preferred.
• A bachelor's degrees in marketing, business or a related field.